The newest addition to OhMiBod’s LoveLife sex toy line is Rev, a light-weight finger massager designed for seniors and people with weak hand grip.

The sex tech company created Rev based on feedback from focus groups held at a large retirement community in Florida called The Villages.

“Sexuality among older adults is one of the last taboos,” said Suki Dunham, co-founder of OhMiBod in an October press release.

“We wanted to develop a massager that made sexual pleasure accessible not only to this invisible group but anyone with dexterity challenges.”

To operate Rev, users slide their fingers into the device’s curved opening and then place the personal massager’s bigger end on their desired erogenous zones. According to OhMiBod, the small handle’s ergonomic design makes it a good fit for both right and left-handed people.

The Rev finger massager is turquoise in color, has a quiet yet powerful motor, and five preset pulsations. It also comes with a manual printed in a larger font size for easier reading.

It can be purchased at the Love Life Toys website for $69.

Sex is for seniors, too

Dunham founded OhMiBod in 2006 with her husband Brian. Now both in their 50s, the Dunhams released Rev to represent their perspective on sex and aging as they enter a new life stage.

“There’s a belief that the older you are, the less likely it is that you use or have a need for sex toys. That couldn’t be further from the truth,” said Dunham.

“National studies and our own focus group testing have shown that older people, particularly those who are post-menopausal or experiencing erectile dysfunction, use sex toys to keep intimacy and orgasm in play. As a result, they enjoy healthier lives and benefits ranging from improved arousal and increased brain activity to better sleep and boosted immune systems.”

Dunham also lamented the poor track record of researchers purposely excluding adults older than 59 from sexuality studies. However, the tide is beginning to change as more focus is being paid to the sexual health and erotic needs of seniors.

A 2017 poll [pdf] conducted by the University of Michigan found that 40% of adults between 65 and 80 were sexually active and 54% of respondents said sex was important to their quality of life. In total, 65% of respondents in this age group said they were still interested in sex.

Image sources: OhMiBod